A Stock and Assignment Pitch Opportunity

Wednesday, January 16, 2008

An inquiry came in from a photographer looking to make available his images to a small but well-heeled contingent of sports enthusiasts.

Client's Request:

The photographer made observations at a recent trade show for these enthusiasts that the photographic imagery that the people he was trying to buy from was poor, and could use improvement. Further, a review of the local sports shops dedicated to this field determined that the photographer could pitch assignments to them of their storefronts and interiors.

Posted by John Harrington on 01/16
Advertising
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Advertising Still Shoot In Tandem with Video Shoot

Tuesday, January 08, 2008

An inquiry came in from a good friend of mine looking for insights on this:

Client's Request:

“special” photography (i.e. it’s not unit photography) to take place during and around a video production of a national fitness expert working on endorsement of multinational health-related product.

Shoot to include:
- 16 scenes of her performing various fitness maneuvers, which includes 2-4 of her using the health-related product
- Single image on seamless for use as cut-out of expert in various (see below) electronic media.

Experience tells this photographer that is is highly likely that the set will be lit well enough that s/he can use the lighting set up for the video portion of the assignment.

Ad Agency Request for Unique Images

Tuesday, January 01, 2008

A call came in from a colleague who was asking my advice for pricing a request. This is the request.

Client's Request:

I’d really like your help.  I have shown some images to an ad agency that is doing work for a huge sporting goods company.  They’re from a {league} game so it’s not something that can be easily reproduced.
For what it’s worth, I have purchased your book and have found some helpful advice but I have no idea how to respond to the agency’s request for pricing.

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